Understanding our story allows one to see our commitment to franchisees, work ethic and dedication to strategic expansion.
It all began in 1981 when Kahala Brands' founder, an entrepreneur, established a smoothie and juice bar concept known today as Surf City Squeeze®. Since then, Kahala Brands' portfolio of brands has grown from a single concept to 18 and the Kahala support staff has risen from less than 25 employees to more than 250. The number of locations has risen from hundreds to thousands. Kahala also contracts more than 1,000 products to protect our franchisees' purchasing power.
In July of 2016, the MTY Food Group, Inc. out of St. Laurent, Quebec in Canada acquired Kahala Brands. As one of the largest franchisors in Canada’s restaurant industry, MTY Group brings their decades of franchising experience, strategic alliances and diverse brand portfolio to the company. Working to set up Kahala Brands for additional success, we think this is only the beginning.
The future looks bright at Kahala Brands, but we know that our future lies in the strength of the franchise community. That’s why as Kahala Brands grows, we capitalize on new channels of distribution, new products and new services that support sales growth for franchisees across our family of concepts.
The year it all began as a franchising company! The founder of Kahala, a young entrepreneur, establishes the smoothie and juice bar concept later to be named Surf City Squeeze®.
Kahala purchases the TacoTime™ chain out of the Northwest part of the U.S., which offers a variety of freshly-prepared, home-style Mexican fare, and is the company’s sixth restaurant concept boosting unit count to more than 650 locations worldwide. This acquisition diversifies Kahala’s real estate as the majority of TacoTime locations are on pad sites versus shopping malls, strip centers, and health clubs.
Kahala Brands purchases the iconic NYC brand, Tasti D-Lite. Tasti D-Lite marches forward as a co-brand with Planet Smoothie stores across the country.
In 2015, Kahala Brands acquires the smoothie brand, Planet Smoothie, as the next concept in their portfolio. The brand quickly continues to grow as the team searches for great-tasting products, healthier ingredients and the latest advances in flavor and nutrition showing it’s customers why it is called The Best Tasting Smoothie on the Planet!®